For any working mother out there, you know the whole work/life balance struggle is real. Add a side business to the equation, and you start to feel like a duck on some serious steroids - everything seems calm on the surface, but underneath you are paddling like crazy to just stay afloat. But, over the last year, my mindset about how I get work done has shifted. Here's how:
Having a graphic design partner can make a huge difference for a small business owner. Guest blogger Lidia Varesco Racoma from Biz Mama shares how to get the most out of your graphic designer.
After a 2012 season with more than 100 losses, fan sentiment waning, and a grass-roots marketing program built on the "Lovable Losers" nickname and a "Maybe next year" slogan, the Chicago Cubs knew it was time to reboot the brand on-and-off the field. Here's how they did it.
When it comes to starting a business, everyone needs a little help sometimes. Over the last year, I've come to rely on an electric mix of business and creative people who keep me in line, get the creative juices flowing, and challenge traditional thinking. Who are they? You might be surprised.
If you’ve got any hope of anyone other than your friends and family reading your stuff, you’ve got to incorporate some basic search engine optimization techniques. I've learned a thing or two from SEO marketers and I'm sharing my go-to-tactics with you.
Some quick tips, tricks, and tools to help you get started with your blog. Let’s begin with readability.